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Archive for December 3rd, 2007

Dell and WPP Group Form New Ad Agency

Dell is announcing today that it will partner with WPP, who will join Dell to create a new global integrated marketing and communications agency.
Together with the WPP agency, Dell is creating a new marketing model designed to further propel Dell’s growth. We’ve been calling this “Project DaVinci” because we’ve been looking for the combination of […]

December 2, 2007 (Santa Monica, Calif. and Paris, France) – Activision, Inc. (NASDAQ: ATVI) and Vivendi (Euronext Paris: VIV) today announced that they have signed a definitive agreement to combine Vivendi Games, Vivendi’s interactive entertainment business — which includes Blizzard Entertainment’s World of Warcraft®, the world’s #1 multi-player online role-playing game franchise — with Activision, […]

About The Blogger

a picture of me...I'm Allen Hsieh, a management consultant currently based in Shanghai, China. I'm especially interested in the IT & Web2.0 business and track mergers & acquisitions in this industry. Hence this blog... I hope you find it useful!

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